I've
surveyed a lot of coaches and what keeps coming back to me is
that coaches and other life changers, while successful, are not using their marketing
systems as effectively as they could. So, I have put
together a new program called the Marketing Systems Tune-Up,
that will not only ensure your marketing systems are being used
effectively, it will also ensure you are using them
efficiently.
It's not that you aren't doing enough marketing. I often
see coaches missing out on attracting clients through their
marketing systems. Brand abundance and consistency are the keys to
making this happen faster. If you just add a few more
places where your brand gets in front of prospective clients, you
are that much closer to making them CURRENT clients.
Coaches and others are missing out on many little things in their marketing
systems,
that
almost nobody thinks about.
These little things will increase their exposure and keep people coming
back for more. Here's one example of a little thing
we caught during a Marketing Systems Tune-Up. Our client
had 639 Facebook friends. During our review of Facebook,
we found she had no way for those friends to sign up for her
freebie. How many sign-ups do you think she lost out on
before we added the sign-up box to her profile?
Here's another example, a coach whose been around the block a
few times, re-branded more than once, and has an old 5 message
e-course that is still being promoted. However, the
messages going out have an old brand or NO brand on them.
You've heard it a hundred times; It takes a minimum of 7 times getting in front of prospective
clients before they actually are aware of your existence.
Well this coach has missed out on 5 times. In fact,
may
have confused their audience because what they
saw on the website doesn't match what's in the e-course.
So, what does that look like to the potential client who comes
through and sees piecemeal work or inconsistent branding?
You may be losing the trust of prospective clients when you don't outwardly have things
consistent within your purchase or pre-purchase processes.
You don't have to miss out!
You can have your systems
tuned-up so they are humming like a new Mercedes, moving your prospects
easily and effortlessly through your marketing funnel. You
can sit back, relax and know that your systems are doing
everything they can to attract more clients. You can reap
the benefits of having every nook and cranny of your systems
doing all they can to make you more money and help you change more lives.
I experienced a 91% increase in new visits on my website
in the past 2 weeks (compared to 2 weeks prior)!
Cristina Favreau: The Brainstormist
http://blog.cristinafavreau.com |
But, how
will this increase my income?
Let's say your marketing systems are a pot. Most
people have lots of little holes in their pot where the money is
draining out.
1) Let's say you are
currently getting two new clients from your
newsletter list, for 6 months each ($400/month) leading to $4800 of yearly income.
2) You want to be at the top
of your subscribers mind. So, let's say one of the places
where you have a hole in your systems is in missed opportunities
to build brand recognition with your subscribers.
3) Let's say, Through the Marketing Systems Tune-Up, we help you find 6
ways to build brand recognition with them.
4) This has the potential to
increase your clients from your autoresponder system
by 6 times (12 additional clients). 12
clients earn you an additional $28,800 in yearly income.
Remember, this is just ONE place we may increase your exposure. There are lots of
places that we will be looking for brand exposure and other
income earning possibilities. If just ONE can bring in
an additional $28,800 a year, then imagine if we found another 4
places. That could bring you an additional $144,000 a
year. How many more lives could you change with
that kind of cash?
Whether you are an elite coach who has done a million campaigns
or a new coach who just wants to make sure you are setting up
your systems properly, The Marketing
Systems Tune-Up is for you!
Don't take MY word for it!
Click here to
read what others have to say about the Marketing Systems
Tune-Up!
Marketing Systems
Tune-Up
Do-It-Yourself (DIY) Set
I'm
guessing your business is extremely important to you. You're
putting a lot into it, right? Just as if you were building a
car from the ground up. You're putting a lot of blood, sweat
and tears into it every day. It's your dream business and you
are absolutely in love with what you are creating. So,
wouldn't you want to make sure you set it up so it runs smoothly as
you continue to grow? Don't you want to make sure your
marketing systems are bringing in all the money they possibly can?
If your business were a car, what would you have to
do to make that happen? Keep up
with the maintenance, right?! Of course!
Your business is up and running or you
are just getting starting. At this point, you are doing all or
most of the marketing for your business. You probably have
been learning a lot of marketing strategies and have put many of
them into place yourself. You know your systems inside and
out, but do you know all the little nooks and crannies that can
improve the way your business runs?
Do you feel like you don't
know what you don't know and you could be missing out?
Is anyone making sure you are squeezing
every drop of cash you can out of your marketing systems?
If not, then it's time to do a Tune-Up! Get this
tune-up e-book and you will have the manual you need to go into your
systems and spiff them up.
The
Marketing Systems Tune-Up e-book is all about getting things done
right the first time. You will learn all the
nooks and crannies of your marketing systems that you may have
overlooked. When you have completed the checklist in this
e-book you will have made your systems work harder to convert
clients than they ever have before. You will also have the
knowledge you need to continue greasing the wheels.
| I enjoyed the "a-ha!" moments that
came up when I was reading through it, found a gem, & knew
that I could implement it myself fairly painlessly.
Michelle Ward,
http://www.WhenIGrowUpCoach.com |
The Marketing Systems e-book includes:
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An e-book
with 4 System Sections
(Website, Autoresponder/Shopping Cart, Blog & Social Networks).
The details are generalized so that it can apply to many different
brands of online marketing systems.
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We'll point out missed opportunities to convert clients and
create profitable relationships.
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We'll
suggest ways to create a safe environment that builds trust from the
beginning.
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Each section has
problems to look for. There is
detailed information on how fixing the problem can improve your
marketing efforts along with a way to solve the
problem. Some sections have resources to help you along and
every section has a notes area, so you can print out the book and
write down things you want to remember later.
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There's a time-saving
checklist for each section. If you just want to
quickly skip over the descriptions, you can save yourself some time
and go straight to the checklist. These checklists are also
offered as individual Word files for you to use in maintaining your
systems.
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Generalized standard
operating procedures are included. We've taken typical
procedures that we use with our clients and create while doing the
VIP Level Service and generalized them to suit anyone who is
utilizing the systems. These are general guidelines to follow
that will allow you to keep your systems organized as you move
forward. We do give AWeber as an example in the autoresponders
section, so you can see what's possible. These are also
offered in individual Word documents so you can download, edit and
save them for yourself. |
The rest of the DIY Set includes:
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Audio
recordings that will expand on the e-book. I've
narrated the e-book for you. I've added additional little tid-bits that make this program profitable.
I help you understand each section while reading it
to you. You can listen to the entire book in one recording or
listen to a section a time.
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Autoresponder Excel Spreadsheet. In the e-book we
talk a lot about follow-up and maintaining relationships.
We've created an excel spreadsheet that will help you keep track of
your autoresponder lists, your follow-up messages, and your upsells.
This will help you continue to maintain your systems long after you
are done reading the e-book.
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People who
hire us to do all the dirty work pay thousands of dollars.
You will be doing all the dirty work and you are getting
all the information that we would give out in our "Strategic Focus
Sessions" with clients. Just one session is worth $150 and it
would take at least 3 sessions to go through all this (saving you an
additional $450). Because you are doing all the work and all
I've provided is the information, I am willing to offer this
e-book at the extremely
discounted price of just $97.
You save $1500 PLUS!!
NO RISK! We are sure you will find
this tune-up worth more than what you paid for it. However,
if within 30 days you are not satisfied with your purchase, and
don't feel that the "Marketing Systems Tune-Up" e-book was what
you were looking for, just contact us
for a full refund.
Don't want to do the Tune-Up yourself? No
problem!!!
We will do it for you!!!
Don't take OUR
word for it!
Testimonials
Colleen is a web designer that we work
with when we get the opportunity. She was asked to
read and review the Tune-Up and let us know what she
thought. Here is her response:
"Brilliant! As a designer who
works exclusively with life coaches, I'm often approached
for help with a coach's web presence which is falling
apart, representing countless missed opportunities to
engage their ideal clients ... and sometimes they don't
even realize it! Marketing Systems Tune-Up for Coaches
lays out a well-organized plan to systematize your
processes and present a consistent, professional image
across all of your marketing efforts. This is so
important!
I don't just believe but I know from 20 years of
experience in this field that this has a direct impact
both on who wants to work with you and how much they are
willing to pay you.
The thorough information and checklists presented
here enable you to make certain nothing falls through the
cracks.
If you are a coach who has some technical
knowledge about marketing systems but needs help bringing
it all together, Marketing Systems Tune-Up for Coaches
will be your new best friend.
If you're hiring a designer or a marketing team, get
a copy for them! Trust me, they'll thank you. Having all
of this information culled into one concise and
well-thought-out set of procedures is a blessing."
Colleen McGunnigle
http://www.DesignByMuse.com
inspired design for identity, print and web |
Anne Merkel came to us at a critical time in her
business. She was re-branding and getting ready to
launch a new version of her business. It was
critical to get things in order from the beginning.
Our team came in once the branding was finalized and we
did a VIP Tune-up on Anne's systems to make sure they were
giving her the biggest benefits from the very beginning.
"I'm still in web launch mode, but I'm already getting
more people into my list via special give-aways.
The biggest benefit of the Marketing Systems Tune-Up
is over-all brand uniformity and the cleaning up of loose
ends.
The
Marketing Systems Tune-Up is worthwhile whether you are
just starting out or if you have been in business for
quite awhile."
Anne Merkel, Ph.D.
The Corporate Alchemist
http://www.ArielaGroup.com |
| Michelle has been doing a lot of work
over the last year to create an amazing new brand.
She's been doing most of the work herself and wanted to
make sure she didn't miss out on opportunities to improve
the work she'd already done. "I enjoyed finding the hidden nooks &
crannies of important business building factors that I've
never thought of! Some of them are so simple but have
never crossed my mind. The Marketing Systems tune-up
showed me all those little things & how I can fix them.
The checklist at the end of each section was also a big
help in keeping me on track & focused.
This is a great resource to help you see what you're
missing - from how to take your social networking to the
next level to must-have plug-ins for your blog.
"
Michelle Ward
The When I Grow Up Coach
http://www.whenigrowupcoach.com |
Another Do-It-Yourselfer who has been
building his brand from the ground up, Greg just wanted to
know that he was doing things right.
"Kristen Beireis has done it again. Her
Marketing Systems Tune-Up not only provides
practical step-by-step marketing back end solutions, but
really gets into the nitty-gritty of effective marketing.
It was easy to understand, and very much in your own
language and that made me feel at ease. The steps
were so practical and easy (but powerful) that I
applied each one right after I read it. Really opened my
eyes!"
Greg Halpen
The Gay Guys Love Coach
http://www.TheGayGuysLoveCoach.com
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As someone who works with many different
types of business owners (and is also a Do-It-Yourselfer),
Cristina was asked to review the Tune-up and let us know
what she thought. Here is her response:
"The biggest benefit of the Marketing
Systems Tune-Up is having Standard Operating Procedure
(SOP) templates that I can modify, add to and customize
for my business.
If you don't have SOPs set up, this is a great place to
start.The thing I enjoyed most was
that I didn't have to finish one part before moving on
to the next. There are some things I know I don't want
to tackle and will get my marketing team to do it, but it
didn't stop me from moving forward in the tune-ups I could
do."
Cristina Favreau
The Brainstormist
http://blog.cristinafavreau.com |
Marketing Systems Tune-Up Packages
You can take advantage of several
different options. Click below for the package you
feel is most appropriate for you.
